4weeks 4inclusion
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CLIENT:Tim
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YEAR:2021
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SERVICE:
COnNECTIoN
For 4 weeks, from 14 November to 6 December 2021, we participated in the international event of the 4 Weeks 4 Inclusion, hosted by TIM and dedicated to the theme of inclusion, which saw the participation of over 250 partners, including companies, universities, associations and non-profit bodies.
PROCEsS
The newest element of the third edition of the 4W4I event was the live streaming aspect, which allowed the online viewing public to participate in the interdisciplinary dialogue on the added value of diversity and individual rights. We provided our service remotely, producing 10 digital scribes that captured the highlights of each thematic declination that emerged from the rich cross-cultural discussion.
HIGhLIgHTS
Our work gained strong entertaining power as it was streamed simultaneously with the event. This gave the audience a way to get engaged and to interact through live tweeting, thus promoting greater social engagement.